What’s Rising Where the Mirage Was
A $4.3 billion guitar-shaped tower, going up on the site of the building that invented the modern Strip. Here’s where it stands and how to go see it.
Late 2027
Early Q4 2027 is the stated target. It has already slipped once from the original announcement.
42 Stories, 660 Feet
Shaped like a guitar, wrapped in two shades of blue glass, with LED strings running down the face.
~3,675 Rooms
675 in the guitar tower, roughly 3,000 in the rebuilt Mirage towers. 175,000 sq ft of gaming.
Not Yet
No reservations, and no announced date for when booking opens. Anywhere taking bookings today isn’t selling you this.
It’s an end of an era. And it’s always a little sad when you see something close — even if something better might be taking its place.
I’ve lived in Las Vegas for 24 years. I work on the Strip. I drive Las Vegas Boulevard more mornings than I can count, and for the past year, that stretch between Spring Mountain Road and Sands Avenue has stopped me cold every single time.
The Mirage is gone. The Hard Rock Las Vegas — a $4.3 billion guitar-shaped tower — is going up in its place. And across the street, the Venetian — that gold-and-marble monument to one man’s vision — is now owned by a private equity firm out of New York, four years after the man who built it died.
The guitar tower topped out in June. All 42 floors are poured, it stands at roughly 660 feet, and the blue-glass facade panels have been climbing the structure through the summer along with the hardware for the LED “guitar string” lighting that runs down the face of it.
Inside, crews are running mechanical, electrical and plumbing work and framing guest rooms. Construction is running around the clock, and the opening target has not moved: late 2027. I’ll keep updating this page as it changes.
Shot from the car at a red light on Las Vegas Boulevard. The curve in the glass is the body of the guitar — it’s the first part of this building that looks like the renderings.
That one intersection tells you everything about what Las Vegas is right now: a city in the middle of becoming something it’s never quite been before.
The Mirage: What It Was and Why It Mattered
Before the Mirage, Las Vegas was a different city. The Strip had big hotels, sure — Caesars, the Hilton, the older palaces — but nothing that suggested Las Vegas was trying to become the entertainment capital of the world. It was still, fundamentally, a gambling town.
Then Sheldon Adelson’s rival Steve Wynn opened the Mirage on November 22, 1989, and changed the equation permanently. The tropical atrium. The white tigers. Siegfried and Roy. The volcano out front that erupted on the hour every night and drew crowds just to stand on the sidewalk and watch for free. The Mirage proved that a casino could be a destination — that people would fly in for the experience itself, not just to sit at a table.
Every mega-resort that came after — the Bellagio, the Venetian, CityCenter, Resorts World — traces its DNA back to that one building opening on that one night in 1989.
The Mirage ran for 34 years. It closed on July 17, 2024.
I knew people who worked there for decades. Dealers, hospitality staff, people who had built their entire working lives inside that building. When the closure was announced, nobody was quite sure what it meant — how long it would be dark, what would happen to the jobs, what was actually coming next. The uncertainty was its own kind of loss, separate from the nostalgia.
Las Vegas has always been a city that tears itself down and builds something bigger. The Dunes became the Bellagio. The Sands became the Venetian. The Stardust became Resorts World. Change isn’t unusual here — it’s the whole operating principle.
But knowing that doesn’t make it easier to watch.
What Is Being Built: The Hard Rock Las Vegas
Hard Rock International — owned by the Seminole Tribe of Florida — purchased the Mirage from MGM Resorts in late 2022 for $1.075 billion. The property closed in July 2024 and demolition began the next day. They didn’t wait a week.
What they are building is not a renovation. It is a complete transformation, and the numbers tell that story clearly.
The centerpiece is the Guitar Hotel Las Vegas — a 42-story, 660-foot tower shaped like a guitar. The entire exterior will be covered in two shades of blue glass. The tower reached its full structural height in June 2026, and the glass has been going on from the bottom up ever since. You can see it from both ends of the Strip. On a clear morning, which in Las Vegas is most mornings, it catches the light and glows.
The guitar tower will hold 675 rooms and suites in its upper floors. The existing Mirage tri-tower structure is being completely renovated — not torn down, rebuilt from the inside — adding approximately 3,000 more rooms. Total room count when it opens: roughly 3,675.
| What It Will Hold | Detail |
|---|---|
| Hotel rooms and suites | ~3,675 across both towers — 675 in the guitar tower, roughly 3,000 in the rebuilt Mirage structure |
| Gaming space | 175,000 square feet |
| Entertainment | A Hard Rock Live venue, plus additional theatre space inside the complex |
| Pools | Multiple, including a dedicated pool for the guitar tower |
| Dining, retail, spa | Throughout the complex |
| Total project cost | $4.3 billion — the largest active construction project on the Strip |
| Target opening | Early Q4 2027 |
What You’re Actually Looking At From the Street
I took the photos in this post from my car at a red light on Las Vegas Boulevard. No drones. No press access. Just a local paying attention on her way to work.
Here’s how to read what you’re seeing:
The curved oval structure already covered in blue glass — the one that looks like a guitar pick from street level — is the lower portion of the guitar tower. The concrete floors rising above it are the upper stories still waiting for their glass. When complete, that same blue will wrap all 42 stories and 660 feet.
The steel skeleton rising to the right is the entertainment complex — still in structural frame, which is why it looks so raw compared to the glass tower beside it. That’s where the Hard Rock Live venue will live.
The construction barriers wrapping the sidewalk are branded Hard Rock Hotel & Casino Las Vegas in gold and black, all the way down the block. Behind them, you can see the lower floors of the resort already in structural concrete.
And across the street — directly across six lanes of Las Vegas Boulevard — the Venetian entrance arch and the Grand Canal Shoppes sign stand exactly where they’ve always been. Same ornate stonework, same gold lion, same tourists crossing in the crosswalk without looking up.
That contrast is the whole story.
The Venetian Side: Its Own Kind of Change
Here’s what most coverage of the Hard Rock construction doesn’t mention: the Venetian is going through its own transition, quieter but no less significant.
Sheldon Adelson died in January 2021 at 87. He was the founder of Las Vegas Sands and the man who built the Venetian from the ground up — who acquired the old Rat Pack-era Sands Hotel in 1988 for $110 million and eventually replaced it with what became one of the largest hotel complexes in the world.
Less than two months after Adelson died, Las Vegas Sands announced it was selling its Las Vegas properties entirely. The deal closed in February 2022: Apollo Global Management — a private equity firm — acquired the Venetian’s operations for $2.25 billion. VICI Properties bought the land and real estate for $4 billion. Total sale: $6.25 billion.
Apollo is Wall Street money. Sophisticated, professional, focused on returns. They’ve invested in the property and the Sphere next door is a genuine cultural landmark. Nothing has visibly collapsed.
But when you’ve watched a place for 24 years, you notice when the energy shifts. The Venetian was Sheldon Adelson’s obsession. He built it in the image of Venice, named every element with intention, ran it like a proprietor. That kind of ownership leaves a feeling in a building. When it’s gone, something changes — even if you can’t point to exactly what.
So when you stand at that intersection and look around, what you’re really seeing is this: the Mirage, built by one visionary, replaced by a $4.3 billion corporate bet on rock and roll. The Venetian, built by another visionary, now managed by a private equity fund in New York. Two legendary properties, both untethered from the people who made them.
Las Vegas has always been bigger than any one person. But some eras end when the person does.
How to See the Construction for Yourself
If you’re visiting Las Vegas and want to see the Hard Rock construction up close, the best views are from Las Vegas Boulevard between Spring Mountain Road and Sands Avenue. No tour needed, no ticket required — just stand on the sidewalk.
Best time to go: Morning, when the sun hits the east-facing glass and the tower catches light. The blue glass shifts color through the day — bright and reflective in the morning, deeper and cooler by late afternoon.
Best angle: Stand on the west side of Las Vegas Boulevard in front of the Venetian entrance and look southeast. You get the Venetian arch in the foreground and the guitar tower rising behind the construction barriers. It’s the shot that tells the whole story of that block in one frame.
Parking if you’re driving: Venetian self-park is accessible off Koval Lane — free for a few hours if you validate at the Grand Canal Shoppes. Fashion Show Mall has parking off the boulevard if you want to walk the west side of the Strip.
If you’re on foot from the north: Coming south from the Fashion Show Mall, you’ll see the guitar tower rising before you reach Spring Mountain Road. It’s visible well before you arrive. You’ll know you’re getting close when the cranes appear above the roofline of the Venetian.
Now that the tower has topped out, back up further than feels natural. Most photos of this building are shot from too close, so you get the glass curve and the top runs out of frame. From further down the boulevard you get all 42 stories, and at that distance the guitar actually reads as a guitar.
What This Means for Las Vegas
Hard Rock is betting $4.3 billion that Las Vegas’s next decade belongs to music and live entertainment — that the demographic coming to the Strip wants a different experience than what the Mirage was built to deliver. Given what the Sphere has already proven about demand for immersive entertainment in this city, that’s probably not a bad bet.
When the Hard Rock opens in late 2027, that corner of the Strip will look nothing like it has for the past three decades. The guitar tower alone will be one of the most distinctive silhouettes on the entire boulevard. Combined with the Sphere just to the north, that stretch between Spring Mountain and Sands is going to become one of the most visually dramatic sections of the Strip — new Las Vegas stacked right next to old Las Vegas, all of it illuminated at night.
See the Whole Thing From the Air
If you want the full scope of it — the guitar tower, the Sphere, the Venetian, all at once — the best view isn’t from the sidewalk. A Las Vegas helicopter night flight puts the entire Strip in perspective in a way no street-level photo can. This is the tour locals recommend. From $99 per person.
I’ll be driving past it on my way to work when it opens, same as I do now. Same red light, different skyline.
It’s an end of an era. It’s always a little sad. And whatever comes next is already rising.
Hard Rock Las Vegas: Common Questions
When does Hard Rock Las Vegas open?
The target is late 2027 — early Q4 2027 specifically. That date has already slipped once from the original announcement, so treat it as an intention rather than a promise. As of late summer 2026 the project is publicly holding to it, and the tower topped out on schedule in June.
Is the Mirage gone for good?
Yes. It closed on July 17, 2024 after 34 years and demolition began the following day. The volcano, the tropical atrium and the glass dome are all gone. The original three-winged tower survives, but it is being rebuilt from the inside — it will not be the Mirage in anything but silhouette.
How tall is the Hard Rock guitar tower?
Roughly 660 feet across 42 stories. It topped out in June 2026. The exterior is two shades of blue glass, with an LED system on the face designed to read as guitar strings — which is the part that will change how this stretch of the Strip looks at night.
How many rooms will Hard Rock Las Vegas have?
Around 675 rooms and suites in the guitar tower, plus roughly 3,000 in the rebuilt Mirage towers — about 3,675 in total, alongside 175,000 square feet of gaming space.
Can you book a room at Hard Rock Las Vegas yet?
No. Reservations are not open and no date has been announced for when booking will start. Anywhere claiming to take bookings for this property today is not selling you what it says it is.
Can you see the construction from the Strip?
Easily — it’s one of the most visible building sites in the city. Las Vegas Boulevard between Spring Mountain Road and Sands Avenue gives you the whole elevation. Go in the morning, when the light is behind you rather than in your lens.
Where to Stay in the Meantime
The closest thing to Hard Rock on the Strip right now is Resorts World, and Crockfords inside it is the best hotel room I’ve stayed in here — a hotel within a hotel, separate entrance, separate lifts.
VegasUnscripted is an independent Las Vegas guide written by a 24-year local — Las Vegas the way locals actually experience it, without the tourist gloss. These photos were shot from a car at a red light. No staging, no drones, no press access. Construction timelines and opening dates change; this page is updated as the project moves. This post may contain affiliate links, at no extra cost to you.